Small data in linguistic discourse analysis?

A methodological experiment using the example of the multilingualism discourse

Abstract

Quantitative approaches and big data analyses are widespread in current discourse linguistic studies and have influenced the field considerably. However, building on Fix’ ONE-text-discourse-analysis (2015) and using the example of discourses around multilingualism, this paper will try and attempt an exemplary small data analysis, using a very small corpus of just three very different data samples in order to see what kind of insights can be gained with a strictly qualitative approach. The texts that were chosen deal with discourses around multilingualism in very different ways. They include an online newspaper article, language portraits by multilingual school children and a language learning video on methods how to study a language such as German. After analysing all three artefacts and their particular value and insights when it comes to research on discursive attitudes towards multilingualism in Germany, it shall be discussed whether and how this small data approach could generally be useful in combination with other discourse linguistic methods.